Jurgen Klopp, manager, Liverpool has signed an endorsement deal with renowned sports wear outfit Adidas.
The deal is coinciding with the team’s kit provider Nike the same time they are starting a deal with the club.
Klopp, 53, has become a formidable figure in the footballing world after his club clinched the UEFA Champions League in the 2019/20 season and also winning the English Premier League title this season.
Klopp has previously has previously worn New Balance footwear on the touchline at Anfield – supplied by the club’s previous kit manufacturer but Adidas has now stepped in to try to claim some of the Klopp brand for itself.
Nike and Adidas have long been engaged in a battle for commercial supremacy across the world game with the leading players tending to wear boots made by one or the other sportswear giant.
